For local service businesses, trades, clinics, and professional practices

Are people in your area searching for what you offer?

You are opening or expanding a local service business. You need to know if enough people search for your service in your area — and what it costs to reach them through Google Ads. Without that data, you are guessing on location, budget, and pricing.

See search volume, CPC, and break-even for your service.
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The cost of not knowing

What this decision usually costs.

  • Local service businesses commit to leases, vans, and equipment before checking demand.
  • If search volume is low or CPC is too high, the business may never generate enough leads.
  • Check demand and ad costs before you invest.
Real search demand and ad costs for your service — before you sign a lease.
What you walk away with

One report. Six answers.

Enter your buyer searches, price, and costs. You get back a defensible read on demand and economics — the same structure regardless of role.

01

Search demand

Combined volume, CPC, competition, and close variants across every term you enter.

02

CAC scenarios

Customer acquisition cost modeled at 0.5%, 1%, 2%, 5%, and 10% conversion.

03

Break-even math

The exact conversion rate you would need for paid acquisition to pay off.

04

Market sizing

Reachable visits, customers, revenue, and profit at your price and cost.

05

A plain recommendation

Go, pivot, watch, or kill — stated in one sentence you can act on.

06

Exportable

XLSX export and a shareable link. Password-protected sharing on Gold.

Example inputs

Keywords you might enter.

Replace these with your own market terms. These are the kind of searches a local service businesses, trades, clinics, and professional practices would actually use.

emergency plumber
24 hour plumber
plumber near me
burst pipe repair
gas safe plumber
boiler repair service
What may be uncovered

A preview of what the report surfaces.

Based on the keywords above and a sample price and cost structure, here is what you would see.

Demand signal
Combined monthly searches: 31,200 across 6 terms — strong local service demand.
Demand score: 76/100 — high volume in the trades category.
Click economics
Weighted CPC: $6.40 — competitive local services market.
Break-even conversion rate: 2.2% — at your $300 average job value and $50 variable cost.
Acquisition scenarios
Customer acquisition cost at 2% conversion: $320.
At 5% conversion: $128.

Run it on your own idea.

Add your price, cost structure, and buyer searches. The report tells you whether the opportunity has enough demand and margin room — in about 2 minutes.

Check local demand and ad costs →
I was comparing two locations for my plumbing business. The report showed one area had 3x the search volume at a lower CPC. It made the location decision obvious — and I budgeted my ad spend from day one.
Gareth W. Owner, plumbing and heating company
Pricing

Less than one hour of a consultant's time.

A custom market research report runs $500–2,000. A consultant's market scan is $2,000+. This is $79 — and you can re-run it yourself in minutes.

Free

$0 once
  • 1 report credit on signup
  • Up to 10 keywords per report
  • Full report features and XLSX export
  • Public share links
Start free

Gold

$149 pack
  • Everything in Bronze
  • 10 report credits
  • Password-protected sharing
Start with Gold
Questions

Before you run it.

This shows national search volume — I need local data.

National volume tells you whether the service category has demand at all. For a rough local estimate, divide by your service area population share. The CPC data is directly useful — it is what you would pay per click regardless of scale.

I already use Google Business Profile — do I need this?

Google Business Profile captures people who already know your name. This shows you the broader market: how many people search for your service generically, what it costs to reach them through ads, and whether the job value justifies the acquisition cost.

What if my service has seasonal demand?

The report includes monthly search trend data when available, so you can see seasonal patterns. Run separate reports for different service lines (e.g., boiler repair vs. bathroom installation) to compare year-round vs. seasonal opportunities.

Risk reversal

If it does not help you decide, you do not pay.

If the report does not help you decide, email us within 7 days for a full refund. No forms, no friction.

Are people in your area searching for what you offer?

Real search demand and ad costs for your service — before you sign a lease. Start with a free report — upgrade only if you need more keywords or sharing.

Check local demand and ad costs →
Are people in your area searching for what you offer? Check local demand and ad costs →