Before you burn $5k on Google Ads, see if the math works.
You're considering Google Ads but don't know if CPC is too high for your margins. Keyword tools show volume and difficulty, but not whether a click can become a profitable customer. You could burn thousands before finding out.
See if your price point can absorb paid acquisition costs.What this decision usually costs.
- B2B SaaS teams routinely burn $5–15K on Google Ads before realizing CPC eats their margin.
- By the time that is clear, the budget is gone and there is no answer on whether paid ever works.
- Run the economics first.
One report. Six answers.
Enter your buyer searches, price, and costs. You get back a defensible read on demand and economics — the same structure regardless of role.
Search demand
Combined volume, CPC, competition, and close variants across every term you enter.
CAC scenarios
Customer acquisition cost modeled at 0.5%, 1%, 2%, 5%, and 10% conversion.
Break-even math
The exact conversion rate you would need for paid acquisition to pay off.
Market sizing
Reachable visits, customers, revenue, and profit at your price and cost.
A plain recommendation
Go, pivot, watch, or kill — stated in one sentence you can act on.
Exportable
XLSX export and a shareable link. Password-protected sharing on Gold.
Keywords you might enter.
Replace these with your own market terms. These are the kind of searches a b2b saas founders, product marketers, and growth leads would actually use.
A preview of what the report surfaces.
Based on the keywords above and a sample price and cost structure, here is what you would see.
Run it on your own idea.
Add your price, cost structure, and buyer searches. The report tells you whether the opportunity has enough demand and margin room — in about 2 minutes.
We were about to commit $8k a month to Google Ads. The report showed our break-even conversion rate was 4.2% — higher than we would ever realistically hit. We pivoted to content instead.
Less than one hour of a consultant's time.
A custom market research report runs $500–2,000. A consultant's market scan is $2,000+. This is $79 — and you can re-run it yourself in minutes.
Free
- 1 report credit on signup
- Up to 10 keywords per report
- Full report features and XLSX export
- Public share links
Bronze
- 3 report credits
- Up to 100 keywords per report
- Guided keyword generation
- Reports dashboard and exports
Before you run it.
We already use a keyword research tool. What is different?
Keyword tools show volume and difficulty. This shows whether a click can become a profitable customer — CPC against your actual price, conversion scenarios, and break-even. It is the economics layer on top of the keyword data.
Will it tell us if paid search simply will not work?
Yes. If your break-even conversion rate is above what is realistic for your stage and channel, the recommendation says so plainly — before you spend a dollar on ads.
Can we model different price points?
Yes — within a single report you can model multiple price points and, to an extent, cap max CPC to see how break-even and CAC shift across each. Run separate reports when you want to compare different keyword sets or target countries.
If it does not help you decide, you do not pay.
If the report does not help you decide, email us within 7 days for a full refund. No forms, no friction.
Before you burn $5k on Google Ads, see if the math works.
Your break-even conversion rate and realistic CAC — before you spend a dollar on ads. Start with a free report — upgrade only if you need more keywords or sharing.